Car seats (not to be confused with child car seats) are an integral part of an automobile, providing comfort and safety for the driver and passengers. As consumers spend most of their time inside the vehicle, its interior quality ranks high on their list of priorities when shopping for a car and its related variants. Seating ergonomics are understandably critical in people’s decision-making.
As a testament to this, visiting any automotive accessories shop offers a glimpse of seating customization possibilities. These accessories have varying levels of usefulness, but all are targeted at maximising comfort and convenience during car trips.
With this in mind, the automotive seat market plays a major role in a vehicle’s overall package. The demand for these products causes projections to rise alongside the growing market for autonomous and electric vehicles.
Shifting Sights on Different Regions
The automotive seat market expects tremendous growth from the Asia-Pacific region. These forecasts derive from positive government initiatives that spur foreign investments, which made several seat manufacturers highly interested in entering these markets.
Most manufacturers of car seat accessories have been keen to relocate from their Western roots to cater to growing economic powerhouses in the region. The potential move to Asia-Pacific markets allows them to capitalise on low production costs.
Spoiled for Choice
Most custom car seats consist of parts like the frame, cover, headrests, and adjustment levers. A flourishing number of consumers shopping for seat covers encompass a significant portion of the accessory market. Findings show the popularity of black seat covers to continue well into 2021.
Moreover, the automotive seat market sees demand for electrically-powered and heated seats growing rapidly. Market forecasts see these features to be included as regular fixtures on vehicles as consumer interest and demand rises.
Finally, constant tightening of safety regulations for automobiles produces more advanced seating innovations. The advent of new features and technology promises a boom on customization options in these developed countries and markets.